A recent SIS survey revealed 54% of agencies are “neutral” on how they view their insurance marketing success. With limited funding and performance uncertainty, it’s no wonder over half identified insurance marketing investment as a big question mark for their business.
With this whitepaper, agencies without a lot of marketing background can conquer the learning curve. It highlights the tools, strategy, execution, and measurement needed for a successful, measureable ongoing effort
In this whitepaper, you’ll learn
- The tools needed for a successful insurance marketing strategy
- How to create a content marketing plan
- The importance of the buyer persona
- And more marketing methods for continual success